● Platform guidefor streamers who want to grow

How much is a
Twitch sub?

Three tiers, three prices, and a split most people get wrong. Here are the real numbers.

· Published 2026-10-09 · Updated 2026-10-09 · 6 min read

Twitch · YouTube · Kick · TikTok + uploads & URLs on Creator Plus

Short answer: a Tier 1 sub is $4.99 a month, Tier 2 is $9.99 and Tier 3 is $24.99. A gifted sub costs the gifter the same as a normal one. On the standard split the streamer keeps 50%, so about $2.50 of a Tier 1, rising to 60% or 70% for those in Twitch's Plus Program. Twitch also sets local subscription prices in many countries, so what you pay may not be $4.99 where you live.

GIFTED SUBS

What it costs, and what the channel gets

Gifter paysStreamer gets (50%)
1 Tier 1 sub$4.99about $2.50
5 gifted subs$24.95about $12.48
10 gifted subs$49.90about $24.95
20 gifted subs$99.80about $49.90
50 gifted subs$249.50about $124.75
100 gifted subs$499about $249.50
1 Tier 3 sub$24.99about $12.50

Base US prices from Twitch's own help pages, checked 8 October 2026. Twitch sets local prices in many countries, and the streamer's share rises to 60% or 70% in the Plus Program.

What the tiers actually change

Paying more does not get you more from Twitch. It gets you more from the channel.

  • Tier 1, $4.99. Ad free viewing on that channel, sub emotes, sub badge, access to sub only chat and anything the streamer gates behind a sub.
  • Tier 2, $9.99. The same, plus extra emote slots the streamer can hand out.
  • Tier 3, $24.99. The same again, with the most emote slots.

The practical difference for most viewers is small. Tier 2 and Tier 3 are mostly a way to support a channel harder.

The split, and why 50% is not always right

The standard split is 50/50. The streamer keeps about $2.50 of your $4.99.

Twitch's Plus Program raises that to 60%, and 70% for those who qualify at the top end. So depending on the channel, your $4.99 is worth between $2.50 and $3.49 to them.

For comparison, Kick pays 95%, so a $5 sub there is worth $4.75. That gap is the single biggest reason streamers look at Kick.

Local pricing: why yours might differ

Twitch adjusts subscription prices by country to reflect local cost of living. If you are outside the United States, your Tier 1 may cost noticeably less than $4.99 in your own currency.

This is worth knowing if you are comparing against Kick, which does the opposite: Kick charges a flat $5 everywhere with no regional pricing at all.

What actually grows subs

Nobody subscribes to a channel they have not found. The number that moves subs is how many new people see you, and for most streamers that now happens through clips on TikTok, Reels and Shorts rather than through browsing Twitch.

The bottleneck is time. Editing clips after every stream is work almost nobody keeps up. ReelShift cuts them while you are still live, already vertical and captioned.

FAQ

Quick answers.

How much is a Twitch sub?

Tier 1 is $4.99 a month, Tier 2 is $9.99 and Tier 3 is $24.99. Twitch sets lower local prices in many countries.

How much is 50 gifted subs?

About $249.50 at the Tier 1 price. The streamer receives roughly $124.75 on the standard 50/50 split.

Does the streamer get the full $4.99?

No. The standard split is 50/50, so about $2.50. It rises to 60% or 70% for streamers in Twitch's Plus Program.

Is a gifted sub cheaper than a normal one?

No, it costs the same. The difference is only who pays and who receives the benefits.

Why is my sub price different from $4.99?

Twitch sets local subscription prices by country, adjusted to local cost of living.

Stop editing.
Start growing.